Tag: #ABM

Dynamics 365, Dynamics Community

Dynamics 365 – Pivoting Sales for Account Based Marketing

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The other day I wrote a post about Account Based Marketing “ABM”. This was prompted by a short blog post I read on ABM, and it resonated with me as a pretty cool idea. I received a lot of responses from people “in the know”, and I quickly realized that …

Dynamics 365, Dynamics Community, Partner Business

Dynamics 365 – Account Based Marketing

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When you have been around as long as I have, you will have seen “The Next Big Thing”, many times. An article caught my eye they other day about “Account Based Marketing”. Now, I don’t know if this is the next big thing or not, but it seemed interesting, and …