Dynamics CRM Online – Best choice for a Growing SMB?

“It’s way more powerful than we need, we just want something basic”. As a Microsoft Partner who services the Small and Midsized Business (SMB) customer, and offers CRM, you have no doubt heard this refrain. Is it true? Is Dynamics CRM Online simply “too big” for the average SMB customer? …

Dynamics CRM Online Free Trial – A SMB Deal Killer?

First of all, I am well aware of Microsoft’s push for trials ever since their entry into the SaaS space. Even though Microsoft is relatively new to the Free Trial game, apparently it has been successful for some products, but not as successful for others; CRM falling in the latter …

Combating Churn with your Microsoft I.P.

I my past several posts I have been discussing Intellectual Property, and this idea that you can create Repeatable I.P., that could possibly be offered on a Recurring basis. According to Microsoft, this is the Holy Grail for Partners going forward, and all Partners will soon be valued based on …

Recurring Revenue vs. Repeatable I.P. for Microsoft Partners

We obviously have a vested interest in the I.P. game, and so I listen to a lot of people. A couple of people in particular are Brent Combest (@BrentCombest, Microsoft’s Minister of Profitability) and Dana Willmer (a consultant who adds analytical beef to Brent’s proselytizations).

What is this “I.P.” that Microsoft says you need today?

As a Microsoft Partner, who is not living under a rock, you have no doubt heard the Microsoft drumbeat around “Recurring I.P.. To listen to Microsoft, if you don’t have this, you may not be around very long, or at the very least, your business won’t be worth very much.

CRM – Fear of No Adoption drives No Decision

So having originally been a Salesforce.com Consultant, and for the last 5 years, a Microsoft Dynamics CRM ISV and Partner, I can tell you… it’s not the platform. The two biggest challenges for CRM of any stripe, are “No Decision” and “User Adoption”, and these are actually related.